Designation
Senior Lecturer
Academic degree
Ph.D.
University department
Communicology (Communication Science) and Public Relations
kszlof@gmail.com
Telephone
098 214142
Office Hours
Contact by e-mail and mobile phone
Short biography
Ksenija Žlof has been the long-time head of public relations at Croatia Airlines, the editor of the inflight magazine Croatia and a former journalist. She has been engaged in scientific work since 2002 and regularly participates in scientific and profession-related conferences, and publishes papers. She received her PhD in 2010 at the University of Zadar, having successfully defended her doctoral dissertation entitled The Influence of the Source on the Credibility of Media Reports (on the Example of Croatia Airlines). Since 2007 she has taught at colleges, since 2012 at the University North in Varaždin, and since 2013 also at the Edward Bernays First College of Communication Management. She was amongst the first in Croatia to have been involved in the PR profession. She founded the PR Department of the national airline in 1994. She is the recipient of the 2012 PRO.PR AWARD for her work and contribution to the development of public relations and connecting this profession with science.
Scientific title
Field and area of the title election
Communication Science
Topics of interest
Public Relations, Credibility of communication, Media literacy, lobbying
Google Scholar profile (URL address)
Project and other activities
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